Updated: 2026-03-19
Why Impressions & CPM Drop (And How to Improve)
A practical analysis and a clean improvement plan.
1) Not enough indexed pages
One page means limited keyword coverage. Each guide page targets a different query and can bring long-term traffic.
2) Traffic quality matters
Bot-like or random traffic lowers CPM. Clean search traffic is usually better for long-term performance.
3) A 7-day improvement plan
Day 1-2: publish 3 pages + submit sitemap.
Day 3-4: add internal links from home to articles.
Day 5-7: request indexing for the top pages.